Involved in social media marketing?
Then you are well aware that to be successful you need to have your eye on the ball. You need to keep up to date with new trends and regularly update your knowledge and skills in an ever-changing digital world. This can take lots of time and resources, however these free online resources can help you keep up to date and engaged with your customers.
Hootsuite, Social Sprout & Tweetdeck
Hootsuite is a social media management system which provides a platform to motor and manage your social media posts all in one place. You are able to post across all social media channels in advance and track engagement more efficiently. Hootsuite offers a free and paid version and plus there are alternatives such as Sprout Social and TweetDeck which offer a similar service.
Pinterest is a really valuable tool offering a wide range of social media tools, articles and blogs which are all really valuable free resources to help you with your social media marketing.
Stay Focused
I am sure we can all remember when we have lost a few hours after getting distracted searching on the web. Stay Focused is a Chrome extension where you can restrict the time you can spend on a particular website. Choose certain sites to block or set maximum time limits for how long you can be on the site which then blocks for the rest of the day. It’s a great way to ensure you do not lose too much time searching online.
Buzzsumo
Has a free version which lets you search, analyse and understand how much engagement certain keywords and topics are achieving. For example, if you search ‘Facebook’ on Buzzsumo, it will inform you of the most-shared web pages that contain Facebook in their title. How many social shares each page has, and how many backlinks it has? It also allows you to undertake content analysis of web domains.
Online free training resources:
There are several companies which offer free courses online to help you develop your social media marketing skills to grow followers, engagement and achieve better results. Including Hootsuite Academy and Master Profs to name a few.
If you want to be more effective and efficient with your social media marketing get in touch
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